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Why Some Great Businesses Start on Second-Choice Domains

1 min read 61 words 365 characters
 SullysBlog.com: We spend a lot of time in this business talking about the perfect domain. Founders spend approximately none. They've got a product to build, customers to find, and payroll on Friday. If the exact match .com is going to run six figures before anybody has proven the thing works, that's a hard check to write. So they don't write it. The...